
Marketers move the world forward. They develop new ideas, new products, new markets, and new channels. Businesses and non-profits alike rely on marketing professionals to grow them into the future. At the McLane College of Business, Marketing majors receive a broad-based, skill-centered education in all the major functions of a business enterprise and also are able to develop the necessary expertise to become a marketing professional.
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(ACBSP) Accreditation Council for Business Schools and Programs
Graduation Path
Complete Courses
120+ Credit Hours 36 Upper Level Hours 30 Hours at 同城快约
Training
Three hundred (300) hours of practical experience
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A broadly based study of utilizing social media technology to enhance marketing for business. This course focuses on how social media is integrated within marketing strategy to implement tactics for business communication, sales, branding, global web presence, advertising and promotion. Students evaluate and measure social media strategies for business development and ROI. Prerequisite: BMKT 3311
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At 同城快约, we know your called to a life of purpose. That鈥檚 why we鈥檙e here so you can discover and live out all God created you to be and to do.

